Industry News
and Reviews

The technology industry is full of interesting ideas and news so we created a blog where we can discuss and comment on them.

Augmented Reality is the latest technology being used to help keep people fit. By superimposing digital content over the real world, some companies are developing easy to use mobile apps that promote exercise through advanced data tracking and bringing video games into the real world. Here are our TOP 5 AR apps for keeping you fit...

On the 4th of July 2018, Sparta were invited to attend the prestigious Big Chip Awards for the second year in succession. The Big Chip Awards have celebrated digital excellence across the North for the last 20 years, making them the longest running digital and tech awards in the UK. The event was held at Manchester’s glittering Hilton Hotel and this year we managed to bag ourselves three shortlisted nominations (compared to 2017’s unsuccessful two):...

The last few months at Sparta have been nothing short of incredible. We’ve been traveling the length and breadth of the country: showcasing our work at museums, being interviewed by ITV, exhibiting at The International Business Festival and attending Number 10 Downing Street, it’s safe to say we’ve been busy!...

After a great success of buzzin at Manchester Pride 2017, we are bringing more augmented reality experiences to Manchester this November. This time buzzin app is working by animating Christmas mugs - people can scan mugs while enjoying their mulled wine or hot chocolate and reveal the hidden Augmented Reality treat. When visitors arrive at The Markets, they can see all the most important points of interest around the area, such as free ATMs, main stalls. toilets and ice rink, through buzzin's Augmented Reality view. There’s something for everybody though - such as an augmented reality game for kids to play around the Markets, catching elves to help Santa to deliver all the gifts....

“We’re continuously looking into new ways of engaging citizens with the city around them, and potential collaboration within AR & other new technologies in the Malaysian market would definitely open many doors for us and bring in new ideas. Here in Manchester we are currently working to bring the fun and excitement of AR technology to the Christmas Markets this November, so watch this space.”...

We have teamed up with Manchester Pride to create 'buzzin', an augmented reality (AR) app for Manchester The Pride’s Big Weekend. It allows users to see hidden information and images scattered around the site and is visible only to those with the buzzin app....